Mars
- Client: Mars Inc., UK
- Category: confectionery
- Project Type: global re-branding
- Service: graphic design
Invigorated the Mars bar with a bolder, more contemporary logo that communicated the energy and vitality of the ‘Mars a day’ strap-line, to appeal to the younger consumer. The cream inline between the gold and the red of the logo, help create a 3D image.
NOTE: our portfolio in the confectionery category consist of 75+ cases studies from 2 dozens of markets. Contact us directly if you need to review more!
