Frugo
- Client: Foodcare
- Category: soft drinks
- Project Type: total re-branding
- Service: brand & packs graphics, bottle structure
Total brand identity re-design for a local ‘cult’ drink brand. It consists of a new
brand icon, logotype re-vamping, label graphics re-design, launch of a brand first PET bottle structure and new brand strap-line creation: Follow your colour!. The project was aimed to make the brand more aligned with the lifestyle of the socalled ‘Peter Pan’ generation – rebelian youngsters who will never grow up.
NOTE: our portfolio in the beverages category consist of 50+ cases studies.
Contact us directly if you need to review more!
